In this digital age, businesses have to create and maintain their online reputation else risk losing out on potential market opportunities. Companies, to manage their status online, take help of various online reputation management tools. Each of these reputation management tools has its pros and cons, but fulfill the primary purpose of maintaining a positive online reputation of a concerned organization.
The following are some of the best online review management tools available in the market for under 50 dollars:
Review Stacker
Review Stacker focuses equally on generating reviews and managing them. The system lets you individually reach out to customers and ask for feedback. As a bonus, you are allowed to customize the design of the request forms. Concerning reputation management tools, Review Stacker monitors more than 125 review sites such as Facebook, Google, Yelp and Trip Advisor. Though the system contains hundreds of review sites, including industry specific ones. The basic package, in our focus, allows for monitoring one business location.
Review Stacker has a feature to respond to reviews directly from the tool. Also, the software includes a feature to monitor reviews continually. Besides, you also get email notifications in your inbox when new feedbacks and reviews are added with details reports to aid in tracking reviews and feedbacks. Review Stacker also comes with a review widget that allows you to display ratings and review on your website, a handy touch to increase customer trust.
The only downside to all this is the UI. With all the features and functions, the layout can sometimes make navigating through the more advanced options a bit difficult.
Price: $37.00/mo/location (Basic Package)
Reputology
Reputology is all about keeping the process of dealing with reviews nice and comfortable. The UI is simple with an apt placement of features and functions for easy access. With Reputology, you can quickly get hold of reviews related to your business.
Further, you can sort the reviews based on location, source, rating, and status. It also supports multi-account management, thus, enabling an entire team to work on the reviews. Additionally, you also get features like customer segmentation, feedback management, and survey management. With the provision of text and trend analysis, Reputology helps to predict trends in the market; therefore, assisting in streamlining ideas with opportunities.
The only setback is that Reputology does not allow for posting direct responses from the software. Also, reviews, especially old, sometimes show up late on the software which can cause minor issues.
Price: $49 /mo/location
ReviewTrackers
ReviewTrackers lets you be in control and take actions corresponding to the online reviews. You get alerts for relevant new reviews posted online. The tool lets you track over 100 major review sites like Google and Facebook. It also comes with automated response and review generation to make the process of getting reviews easier for both you and the customer. Then, there’s the report and analysis feature to show you the places where you are performing best and where you need to improve. Added to these, you can also perform survey and customer feedback campaigns to understand the market better. And the best part, you can do all this on-the-go with the help of ReviewTrackers’ mobile app.
For all these pros, you miss out on the feature to direct response to reviews from the tool. You have to visit the respective site to respond. Also, the software does not have a function to show review updates.
Price: $49/mo/location (Professional Plan)
The above three are some of the best online reputation management tools available in the market that cost under 50 dollars to aid in the task of maintaining reputation online.